Forster-Thomas Essay Coach Ben Feuer on how to answer MIT Sloan’s MBA essays

If MIT Sloan were a dog, it would be an Irish Setter … you know, that dog that sticks out its head and holds up one leg to show the man in the coonskin cap which direction to point his Winchester? That’s right, MIT Sloan is a pointer. It’s a forward-looking, forward thinking school full of high achievers focused on the promise tomorrow brings … and no, not everyone there looks like Sheldon from Big Bang Theory. MIT Sloan has a hip, diverse incoming class, and if you’re looking to join the party, you’d better glom on to these essay notes like they were the brand new Blu-Ray box set of Star Wars (Sorry, that’ll be my last MIT nerd joke).

Prepare a cover letter (up to 500 words) seeking a place in the MIT Sloan MBA Program. Describe your accomplishments and include an example of how you had an impact on a group or organization. Your letter should conform to standard business correspondence and be addressed to Mr. Rod Garcia, Director of MBA Admissions.

Here it is … the stealth essay. Many people don’t even realize that this IS an essay, but believe me, if you don’t take the cover letter seriously, you will live to regret it. You need to bring the same energy, specificity and creativity to this as you do to all your other essays.

That said, there are some quirks particular to the format. Use proper formatting and include your mailing address at the top, as well as Rod Garcia’s. And don’t forget to use a proper greeting, like ‘Dear Mr. Garcia:’, and sign-off, like ‘sincerely’.

MIT doesn’t have a traditional goals essay or a traditional why MIT essay, so if there’s anything you’re burning to say about how right MIT is for you, or how well it fits in with you life’s ambition, the first and last paragraphs of this cover letter are the place to say it. Don’t go overboard, but do make it clear why you think MIT is the right fit—and if you can’t figure out why, you probably shouldn’t be applying.

When you talk about your accomplishments, don’t go in depth; you’ll have three other essays to do that. Instead, do two broad survey paragraphs centered around periods of time—for example, covering your life during college and your career since college. But do note that MIT specifically requests a story where you had an impact on a group or organization, so devote at least one full independent paragraph to telling them that story.

And remember: for this and all other MIT essays, that thanks to a flirtation with B.F. Skinner, MIT has gone behaviorist, judging you based solely on your actions. That means no takeaways, no talking about what your accomplishment taught you, at least not in a focused, dedicated paragraph.

Essay 1: Please describe a time when you went beyond what was defined, expected, established, or popular. (500 words or fewer, limited to one page)

MIT’s essays can’t be approached individually. They have to be approached as a unit, holistically. By presenting them with what amounts to a theme and variations on your leadership background, and by solely focusing on your actions and behaviors, MIT is forcing you to focus on what matters to them. So, as Primal Scream would say: don’t fight it, feel it. Bearing in mind that you are limited to the last three years, brainstorm times in your life when you struggled, times when you had something very important to accomplish but something or someone was standing in your way.

Squabbling with a difficult boss? Advising a colleague who just couldn’t get with the program? Raising funds for your school play (or casting it)? Landing a fantastic deal by pulling off a personal coup? Getting your grandmother to finally forgive your sister for marring a Kuwaiti man?

Any of these could be examples of you going beyond what was expected. The key is … how far did you have to push yourself to get to that point? How different were you after doing it than you were before you began?

Essay 2: Please describe a time when you convinced an individual or group to accept one of your ideas. (500 words or fewer, limited to one page)

When thinking about balance, it’s important to consider not just the setting, but the role you played in the setting. How many sides of yourself can you show through these three essays? Can you show yourself leading by example, cajoling and persuading, giving orders and holding people to their promises? Be diverse. Show that you can lead in different ways.

Convincing an individual or group to accept an idea is the essence of leadership. It always begins with a problem. After all, if everything was perfect, why change it around? The idea doesn’t have to be yours alone, but you must be able to talk about how you became its champion—how you were able to show everyone potential in the idea that they didn’t see before.

Essay 3: Please describe a time when you had to make a decision without having all the information you needed. (500 words or fewer, limited to one page)

At this point, the leadership fountain is probably running dry. So get some help. Talk with people who know you well—go through your resume and your shared history with them. Ask them what they remember about the time when you did this or that together. They may be able to remember things you cannot. Or, sometimes, they’ll have a perspective you never imagined possible.

Having to make a decision without all available information implies that you didn’t know the whole story when you went in—and then the OTHER shoe dropped. Often these stories involve people getting to a certain point, THINKING they’ve succeeded, and then realizing that they’d only just gotten started. Setbacks can fit well into this format, assuming you learned something from it and it ended in success, of course.

See our MIT Sloan MBA Essay Guide for more information.